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SOCIAL MEDIA STATISTICS
2024
January-December
TOTAL DIGITAL FOOTPRINT: 178 155*
* We believe in total transparency: the figure above is approximately 30k less than actual as there is a cross-pollination of readers/followers/subscribers over these platforms
Figures are available upon request in official platform formats - Meta Business Suite and Insights ; Google SEO, Wix Analytics; issuu analytics- if required.
The digital footprint is via our web site; all social media platforms; WhatsApp group; email marketing; J-ZINE Edit; issuu, partner sites and social media accounts; affiliated Facebook and WhatsApp groups.
All our figures are based on 100% organic growth. We do NOT buy follower lists or any other form of artificial growth.
African nations make up 85% of the top 10 country audience
Reach - organic
65K
Views - organic
53.5K
Page visits
18.3K
Followers - organic
3 572
Gender split (female : male)
55.5% : 45.5%
Content interactions
6.7K
Paid ad reach
41 727
Most active day and time throughout the year
Wednesdays @ 09h00
Age demographics as a percentage of total
25-34 years: 36%
35-44: 21.8%
18-24: 18.1%
65+: 9.8%
45-54: 9.1%
55-64: 5.2%
Top 10 country views
South Africa (22.9%)
Botswana (12.8%)
Kenya (12.5%)
Zambia (9%)
Sierra Leone (7.4%)
Madagascar (4.5%)
DRC (4.2%)
Tanzania (3.9%)
Ghana (3.5%)
Mozambique (3%)
Top 10 city views
Gaberone, Botswana (7.1%)
Freetown,Sierra Leone (6.5%)
Nairobi, Kenya (6.5%)
Lusaka, Zambia (5.3%)
Kinshasa, DRC (3.6%)
Antananarivo,
Madagascar (2.6%)
Accra, Ghana (2.5%)
Cape Town (2.4%)
Dar es Salaam,
Tanzania (2.2%)
Most viewed times
of day
09h00-12h00
21h00-00h00
00h00-03h00
03h00-0600
06h00-09h00
12h00-15h00
18h00-21h00
15h00-18h00
Most viewed days
Tuesday
Wednesday
Monday
Thursday
Friday
Saturday
Sunday
Age / gender breakdown (female:male ratio as a percentage)
18-24 years
10.1 : 8
25-34 years
17.1 : 18.9
35-44 years
13.1 : 8.7
45-54 years
5 : 4.1
55-64 years
3.4 : 1.8
65+ years
6.8 : 3
Followers
2453
Profile visits
3.1K
Reach
7.4K
Content interactions
by person
87.7%: followers
22.2%: non-followers:
Gender split
(female : male)
77.5% : 22.5%
90 Day figures
November '24 - January '25
(These only provided by Business Suite
for the maximum of this period)
engagement
11.5K views
859 interactions
Most viewed days of the week
Wednesday
Tuesday
Monday
Thursday
Friday
Saturday
Sunday
Most viewed times of day
18h00-21h00
15h00-18h00
12h00-15h00
09h00-12h00
21h00-00h00
Most active day and time throughout the year
Tuesdays @ 18h00
Age demographics as a
percentage of total
35-44 years: 30.5%
25-34: 29.1%
45-54: 18.5%
55-64: 9.4%
65+: 7%
18-24: 5.5%
Top 10 country views
South Africa (58.5%)
USA (4.6%)
Egypt (3.4%)
Kenya (3.2%)
India (3.1%)
UK (2.4%)
Tanzania (1.8%)
Algeria (1.7%)
Pakistan (1.7%)
Nigeria (1.5%)
Top 10 city views
Cape Town, ZA (18.3%)
Johannesburg, ZA (8.8%)
Pretoria, ZA (3.8%)
Cairo, Egypt (3.2%)
Sandton, ZA (2.4%)
Durban, ZA (2.2%)
Randburg, ZA (1.6%)
Midrand, ZA (1.5)
Dar es Salaam, Tanzania (1.5%)
Age / gender breakdown (female:male ratio as a percentage)
18-24 years
3.2: 2.3
25-34 years
20.5 : 8.6
35-44 years
24.3 : 6.2
45-54 years
16.1 : 2.4
55-64 years
7.6 : 1.8
65+ years
5.8 : 1.2
Carrier platform for monthly J-ZINE Edit
Impressions
23.1K
Reads
3820
Average read time
00:02:17
Link clicks
141
Access
60% Mobile
40% Desktop
Top 10 country reach
South Africa
USA
UK
UAE
Ireland
Indi
Saudia Arabia
Belgium
Australia
Sweden
Most impressions
J-ZINE Edit - 'colour me bold'
June
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Most reads
J-ZINE Edit - 'showstopper'
August
Most active reader period
across all J-ZINE Edits
20 November - 19 December
2024 website statistics viewable HERE
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