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DIGITAL PLATFORMS STATISTICS
TRIMESTER ONE -2024
January-April
TOTAL DIGITAL PLATFORM REACH*: 107 265
We believe in total transparency - all our statistics are available upon request in official platform formats - Meta Business Suite and Insights ; Google SEO, Wix Analytics; issuu analytics- if required.
* Reach via our web site; all social media platforms; WhatsApp group; email marketing; J-ZINE Edit; issuu, partner sites and social media accounts; affiliated Facebook and WhatsApp groups.
Afrikan nations make up 83.4% of the top 10 country audience
3 437
followers
33.8K
page reach
4 800
page visits
1.7K
content interactions
1.1K engagement
(Only provided by Business Suite for last 90 days. Period is February-April 2024)
Median post reactions,
comments and shares
per media type
videos: 43%
images: 37%
links: 20%
Median post reactions,
comments and shares
per content format
live posts: 55%
album posts: 15%
other posts: 23%
reels: 10%
shared posts: 9%
3.8K post reach
(Only provided by Business Suite for last 90 days. Period is February-April 2024)
Median post reactions,
comments and shares
per media type
images: 41%
videos: 27%
links: 26%
Median post reactions,
comments and shares
per content format
live: 32%
album posts: 26%
other posts: 23%
reels: 10%
shared posts: 9%
24 234
paid ad reach
31 787
paid ad impressions
673
link clicks
Top 10 country views
South Africa (19%), Kenya (13.4%),, Botswana (13.3%),
Zambia (9.6%), Sierra Leone (7.7%), Madagascar (4.8%),
Democratic Republic of the Congo (4.5%), Tanzania (4.2%), Ghana (3.8%), Mozambique (3.1%)
Top 10 city views
Gaberone, Botswana (7.7%), Freetown, Sierra Leone (7.2%), Nairobi, Kenya (6.9%), Lusaka, Zambia (5.9%),
Kinshasa, DRC (4.2%), Accra, Ghana (3.1%), Dar es Salaam, Tanzania (2.9%), Antananarivo, Madagascar (2.8%),
Maputo, Mozambique (2.3%), Bamako, Mali (2.1%)
Age / gender breakdown (female:male ratio as a percentage)
55.7% women : 44.3% men
18-24 years
13.4 : 9.5
25-34 years
16.8 : 18.3
35-44 years
11.9 : 8.3
45-54 years
4.1 : 3.6
55-64 years
2.9 : 1.8
65+ years
6.6 : 2.8
2324
followers
1.2K
profile visits
2.3K
reach
1..7K
content interactions
1.2 K engagement
(Only provided by Business Suite for last 90 days. Period is February-April 2024)
Median post reactions,
comments and shares
per media type
images: 55%
videos: 45%
Median post reactions,
comments and shares
per content format
carousel posts: 42%
other posts: 30%
reels: 28%
engagement
1.9 K post reach
(Only provided by Business Suite for last 90 days. Period is February-April 2024)
Median post reactions,
comments and shares
per media type
images: 72%
videos: 28%
Median post reactions,
comments and shares
per content format
carousel posts: 41%
other posts: 40%
reels: 19%
Top views by country
South Africa (6%), USA (4.4%), Egypt (3.7%),
Kenya (3.4%), India (3.1%)
Top views by city:
Cape Town, ZA (16.9%), Johannesburg, ZA (8.1%),
Pretoria, ZA (4.6%), Cairo, Egypt (3.4%), Sandton, ZA (3.3%)
Age / gender breakdown (female:male ratio as a percentage)
77.7% women : 22.3% men
18-24 years
4.1 : 3.2
25-34 years
21.9 : 8.5
35-44 years
23.9 : 5.2
45-54 years
15.3 : 2.3
55-64 years
7.1 : 1.9
65+ years
5.4 : 1.2
Carrier platform for J-ZINE Edit
Impressions
7761
Reads
1549
Average read time
00:02:29
Clicks
81
Top 10 country reach
South Africa, UK, UAE, USA, Belgium, Australia, Saudia Arabia, Finland, India, Canada
Access
62% Mobile / 38% Desktop
First trimester 2024 website statistics viewable HERE
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